Epic Edits Weblog

The Epic Edits Weblog is an established, yet growing, community amongst online photographers. Our visitors come from all reaches of the world and with varying levels of experience. With over one year of publication history, we’re proud to offer partnerships with quality vendors and businesses who can meet the needs of our readership. If you’re looking to spread the word on your company, we’ve got a solution for you.

STATISTICS

We receive approximately 3000 to 4000 pageviews per day, resulting in a monthly 100,000 to 125,000 pageviews per month. These numbers result from approximately 50,000 unique visitors with 60,000 visits over the course of the month. If you want to see some growth-rate stats for yourself, see our in-depth feed analysis.

Referring sites make up 55% of incoming traffic, organic search engines 30%, and direct traffic 15%. The average time on-site for all visitors is approximately 2 minutes with 2 pageviews. And nearly 25% of all traffic is from repeat visitors.

DEMOGRAPHICS

We like to keep up with who our visitors are and what they’re interested in, so here are some basics that we’ve learned from polls and statistics packages.

LOCATION

We come from all around the globe, but there are a few countries that send more visitors than others. 55% of the visitors are from the United States, 8% from the United Kingdom, 7% from Canada, 3% from Australia, and 27% from 152 other countries.

OUR PHOTOGRAPHERS

The regular visitors of the Epic Edits Weblog are mainly experienced enthusiasts or professional photographers. 76% of the crowd is a Digital SLR user, 10% compact camera, and 5% Film SLR. When it comes to camera brands, we’re fairly mainstream. 47% are Canonites, 36% Nikonians, and 4% Sony… users. Since the focus of Epic Edits is part photography and part post-processing, the attracted audience is quite savvy with photo editing software and techniques. 40% of visitors use Photoshop as a primary software, 28% use Lightroom, and 6% use Aperture. Many of these visitors also use multiple packages, thus pushing the values higher than stated.

PRICE AND AVAILABILITY

We serve image-based banners (jpeg, gif, png, swf, mov, rpm) through our own ad server using OpenX software. Ad banners may be self hosted or we can host them for you. We track the number of impressions and resulting clicks, and you are sent an automated campaign report each week so you can see how your ads are performing.

We offer two options for purchasing ad space: Cost per day (CPD) and cost per 1000 impressions (CPM). CPD campaigns protect our advertisers from major traffic spikes as a result of frequent social media coverage. CPM campaigns offer a more flexible solution for lower-budget needs.

CPD campaigns are quoted at the time of inquiry based on the previous 30 days of traffic (excluding major traffic spikes). The minimum purchase is one month, the maximum is three (after which, we’ll need to re-quote to reflect traffic increases). Banner impressions may be run at 100% of on-site pageviews, 50%, or 25% (based on availability).

CPM campaigns are paid up-front and expire when the account runs dry, with a minimum purchase of 50,000 impressions. These campaigns can also be run at varying priorities, are subject to availability, and have a lower precedence over CPD campaigns. The following banner rates are based on relative click through rates (CTR) as seen with previous advertisers.

• 125×125 Sidebar - $1.00 CPM - Only One Spot Left!
  Three of these spots are available, all of which are located prominently above the fold at the top of the sidebars. Positions one, two, and three are rotated randomly to increase visibility.
• 300×250 Bottom of Content - $4.00 CPM - Available Now!
  Although not above the fold, this spot typically sees over 5 times the CTR than the sidebar ad positions.
• 250×250 Home Page - $8.00 CPM - Sold Out Until September
  A prominent spot located above the fold on our home page. No competing ads. This spot can see over 10 times the CTR than the sidebar ads, but pageviews are much lower.
• 234×60 Feed Banners - Coming Soon
  Two spots at the bottom of our RSS feed will be available soon. Pricing will be based on number of subscribers, averaged over a one week period.

New advertisers will also receive a complimentary post announcing the new partnership to the readers. This announcement will be visible to feed and email subscribers so that the site’s most loyal readers are aware of the advertiser.

TRY IT FREE FOR ONE WEEK

Not sure if you want to take the plunge for a whole month? No problem — give us a test drive for a week. And the best part… we’ll do it for free. No obligations on your part, just give us the word and we’ll get your banner up and running.

Trial spots are available for the 125×125 banner positions, and are subject to availability. If you want to try out some of the other positions, a one week trial may be purchased at half price. These offers are only available to first-time partners.

Serious inquiries only, please. All advertisers must be approved by the site owner. As mentioned previously, we’re looking for high-quality companies to work with. Our readers are the most important part of this publication, and their needs come first.

TO INQUIRE ABOUT ADVERTISING WITH EPIC EDITS, PLEASE CONTACT US AT “ADVERTISE AT EPICEDITS DOT COM” FOR A FULL LIST OF OPTIONS.